Cookies Policy for OpticalIndia.com
Last Updated: August 02, 2025
Welcome to OpticalIndia.com (“we,” “our,” or “us”). We value your privacy. This Cookies Policy explains how we use cookies and similar tracking technologies when you visit our e-commerce, affiliate, and blog site at https://opticalindia.com. By continuing to browse, you consent to our use of cookies as described below.
1. Introduction to Cookies
Cookies are small text files placed on your device when you visit a website. They help us:
- Enhance site functionality and ensure smooth browsing
- Personalize content, language, and layout choices
- Analyze traffic patterns and improve performance
- Support our affiliate partnerships and ad personalization
You can manage or withdraw consent at any time via our cookie settings or through your browser controls.
2. Cookie Categories
We organize cookies into four main types. You can opt out of all except strictly necessary cookies.
| Category | Purpose | Example Cookies | Required? |
|---|---|---|---|
| Strictly Necessary | Core site functions—shopping cart, login sessions, payment security | woocommerce_cart, user_token | Yes (cannot opt-out) |
| Performance | Analytics & site improvements—page speed, traffic sources | _ga, _gid | Optional |
| Functionality | Personalization—language, layout, comment history | comment_author, social_share | Optional |
| Targeting/Advertising | Affiliate tracking & ad personalization | affiliate_token, click_id, Facebook Pixel | Optional |
3. Specific Cookies We Use
3.1 E-Commerce Cookies
- cart_id (Session): Tracks items in your shopping cart.
- user_token (Persistent, 24 hours): Maintains login session.
- checkout_stage (1 hour): Remembers your checkout progress.
3.2 Affiliate Cookies
- aff_source (30 days): Identifies referral network (e.g., “amazon_associates”).
- click_id (7 days): Attributes commission to the correct affiliate.
3.3 Blog Cookies
- comment_author (1 year): Remembers your name when posting comments.
- social_share (Session): Tracks what content you share.
4. Third-Party Cookies
We use select third parties to power analytics and ads. These may set their own cookies:
- Google Analytics (_ga, _gid) – Visitor analytics and site performance.
- Facebook Pixel – Ad retargeting and conversion tracking.
- ShareASale, Commission Junction – Affiliate referral tracking.
5. Consent Management
When you first visit, our banner lets you:
- Accept All or Reject All cookies
- Customize by toggling each category
You can later update your preferences via the “Cookie Settings” link in our footer or adjust your browser:
- Chrome: Settings > Privacy > Cookies
- Firefox: Preferences > Privacy & Security > Cookies
- Safari: Preferences > Privacy > Cookies
6. Cookie Details & Duration
| Cookie Name | Provider | Purpose | Duration | Type |
|---|---|---|---|---|
| affiliate_token | First-party | Tracks affiliate referrals | 30 days | Targeting |
| _ga | Visitor analytics | 2 years | Performance | |
| woocommerce_cart | First-party | Stores cart items | Session | Necessary |
| wp-comment-submit | WordPress | Remembers commenter info | 1 year | Functionality |
7. User Control Options
- Browser Settings – Visit your browser’s cookie section to block or delete cookies.
- Opt-out Links – For targeted ads, use NAI Opt-Out or DAA Consumer Choice.
- Browser Plugin – We recommend the “Cookie Auto-Delete” extension for advanced control.
8. Third-Party Disclosures
- Facebook may serve personalized ads using its cookies.
- Amazon Associates sets cookies when you click affiliate links.
Please review each third party’s privacy policy for details on their cookie practices.
9. Policy Updates
We review our Cookies Policy regularly. Any material changes will be highlighted via site banner or email. Always check the “Last Updated” date at the top.
10. Contact Information
Questions about this policy? Reach out to our Data Protection Officer:
OpticalIndia.com
No. 32 & 33, Susheela Main Road, Chikkamavalli, Bangalore-560004
Phone: +91 8050056780
Email: info@opticalindia.com
FAQ (People Also Ask)
1. How do I disable cookies on OpticalIndia.com?
You can adjust your cookie preferences via our “Cookie Settings” link or by changing your browser’s cookie settings (Chrome > Privacy, Firefox > Privacy & Security, Safari > Privacy).
2. What happens if I reject strictly necessary cookies?
Strictly necessary cookies cannot be turned off—these power core features like your cart and secure payments. Rejecting them may break essential site functions.
3. Are third-party cookies safe?
Third-party cookies come from trusted partners like Google Analytics and Facebook Pixel. They help personalize content and track conversions, but you can opt out anytime.
4. How long do affiliate cookies last?
Most affiliate cookies on our site last between 7 days (click_id) and 30 days (aff_source) to ensure correct commission attribution.
5. Can I delete cookies after visiting?
Yes, you can clear cookies via your browser settings at any time. Remember, doing so may log you out or reset site preferences.